Wednesday, September 1, 2010

*Plan of took over the business by Maria (for public knowledge)




I'm hoping now that I've moved, things are a bit calmer....I just wanted to write down some things that come to mind to begin working on. Going forward, I believe we should work from a DKK perspective just the 3 of us (include Lawrence and anyone else as you see fit - as long as everyone is in agreement), in a confidential manner so as to avoid disagreements and setbacks.  Set these business meeting on a monthly basis.  Once we have agreed on the agenda and goals, have an open dialogue with the franchisees and core group as part of the regular meetings....

Next month
  • begin franchising all schools - with Westfield going to Fabio during July- to be completed by Sept. 30, 2009


  • continue aggressively growing/marketing Cataret - set specific/realistic goals


  • focus crisis management attention on Union


  • open BofA account for Union Kid Zone


  • open BofA account for equipment/products orders


  • open account at another bank for yearly activities/events from 2010 onwards


  • solidify e-mail account database for each school member to pass on to franchisees


  • allow anyone to join Facebook DKK group and send out invitations to join group to anyone


  • begin pre-back-to-school specials (registration/tuition/shihai/gala for one low price)

next 2 months
  • begin looking for Gala 2010 central place that holds 500+ people and set the date (does June 24, 2010 work?)


  • order chocolate candies for fundraiser for 2010 events and distribute to all schools


  • begin fundraising campaign for 2010 events to build up fund (perhaps running/rope-jumping/pushups/jumping jacks)


  • advertise schools in Facebook


  • gather all schools data to use as a base for periodic graphs and presentations for comparison purposes


  • perform financial check/inventory of all schools by August 30, 2009


  • begin back-to-school specials to begin marketing August 20, 2009

3-6 months
  • begin website re-design/enhance during August/September - set goal of completion by February 28, 2010 - fully functional by March 31, 2010


  • perform financial check/inventory of all schools by November 30, 2009


  • begin review of 2010 salaries Nov-Dec 2009 - finalize by Dec. 31, 2009


  • begin organizing 2010 Shihai - set date for April 2010 - if ticket bought early, then $??? per person - prices go up in 2010 to $?? pp


  • begin preliminary advertising for 2010 Gala - if ticket bought early, then $25 per person - prices go up in 2010 to $55 pp (???)

1Q2010
  • begin working on generic public legal prospectuses for franchises (complete by June 30, 2010)


  • begin working on the franchise portion of the website (complete by May 31, 2010 for release June 30, 2010) - i.e. to request information, we would charge a small fee; say$25 for electronic copies; $75 for mailed copies

2Q2010
  • begin workshops for franchise ownerships via conference calls


  • advertise franchise opportunities in Facebook / Google / Twitter / MySpace and other networking sites


  • begin work on website on personal self-improvement tests (charge $19.99 to give them information on what the user needs to do in order to reach the goal - automated spider/tree)


    • depending on my bonus, I'd like to set up a Snap Fitness - if it's a go, then begin training someone as a personal trainer / i.e. health & nutrition classes - begin organizing the opening of adjacent school (???)

    3Q2010
    • open

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